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From the very beginning, Pygma made significant investments in the DRC at a time when the country's economic and political environment posed high risks for investors (limited budgets, shortage of qualified personnel, lack of funding).
While many investors were focused on short-term profits, often at the expense of service quality, PYGMA chose to project itself with a long-term vision.
While many investors were focused on short-term profits, often at the expense of service quality, PYGMA chose to project itself with a long-term vision.
Created in January 2004, PYGMA Communication SPRL, headquartered in Kinshasa, DRC, has undeniably transformed the communication and media landscape in the region
From the very beginning, Pygma made significant investments in the DRC at a time when the country’s economic and political environment posed high risks for investors (limited budgets, shortage of qualified personnel, lack of funding).
While many investors were focused on short-term profits, often at the expense of service quality, PYGMA chose to project itself with a long-term vision.
Our Business model
Its business model focused on a carefully selected clientele (blue-chip companies), providing them with services of the highest quality, in line with international standards.
Our Expertise
In just two decades, what began as a small neighborhood shop – a "ligablo" – has transformed into a well-structured consortium of advertising and digital agencies, public relations firms, audiovisual production companies, and media and event management organizations.
This vertical growth over the years was driven by the constant need to provide quality, relevance, and value to the market.
This vertical growth over the years was driven by the constant need to provide quality, relevance, and value to the market.
Our Awards
Recognition and awards quickly followed, demonstrating client satisfaction with major clients such as
Vodacom (since 2009)
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Heineken/Bralima (since 2005)
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Unilever
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Equity BCDC
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The program and tone are clearly established: It's Africa after Congo.
ALAIN YAV - pYGMA COMMUNICATIONS
CEO and FOUNDER
ABOUT PYGMA GROUP
OUR STORY
Pygma Group was created in 2002 by a group of friends whose initials form the roots of the group’s name.
These dynamic young entrepreneurs aimed to succeed not only for themselves but for the entire continent, as reflected in the company’s vision statement:
“Unlocking Africa’s potential, one sector at a time.”
marketing and communication
Information and Communication Technologies (ICT)
business management
many other areas of expertise
architecture
Our Founders
The founders of PYGMA are thus these entrepreneurs, with solid references in their respective sectors.
What connects them and drives the group is a desire to build a leading African company by leveraging their world-class education, training, experience, and passion for the continent.
Our Mission
Since its humble beginnings in Johannesburg in 2002, Pygma now employs over 100 people, already achieving three of its main objectives:
Thriving Where Others Doubt
to prove that it is possible to succeed in these often-criticized African markets, especially the DRC
Accelerating Progress Across the Continent
to contribute significantly to the growth and development of our continent.
Driving Change, Creating Opportunities
to have an impact on our communities, create jobs, provide training, and positively influence the imagination of current generations in Africa.
Our Expansion & Achievements
Over the past two decades, Pygma has made significant inroads in the Republic of Congo
Where it has created and manages the country's first communication agency : www.pygmacomms.com
Our Strategic Investments
Additionally, Pygma has taken a substantial stake in a group specializing in energy solutions: www.pygmaenergydrc.com
This group also holds interests in a management consulting firm in South Africa : www.pygmaconsulting.com
as well as in real estate and architecture : www.sesam.co.za
Our Commitment to Africa
The fact that Pygma invested early in the DRC, at a time when others were hesitant to take "risks," clearly demonstrates our commitment to the African continent.
With a solid understanding of the local market and a deep belief in its growth potential, Pygma took calculated risks during this challenging period, which not only led to the success we enjoy today but also positioned us as leaders in our sectors.
HOW TO FIND US
Do you have a communications project in mind?
Contact Pygma Communication to discuss your needs and find out how we can help.
Our prestigious partners and clients include leading organizations and companies such as Vodacom, World Bank Group, Equity BCDC, and many others, who have called on our expertise for tailor-made communication solutions.